During the first episode of the new season of Battlestar Galactica, they ran a commercial for a product placement tie-in with Kentucky Fried Chicken: “Log on now to join the KFC Frak Pak Sweepstakes!”
Um.
See the thing is, for those of you who don’t watch the show, the BSG writers use the word “frak” as a network-acceptable substitute for “fuck.” “Frak you,” a charcter will say, or “frakking cylons!” Things like that.
So basically KFC is running the “fuckbag sweepstakes.” I’d like some chicken in a fuckbag please!
And adding an even more dissonant note, the commercial ran immediately after a character blew her own brains out, quite graphically. I think the only way it could have been more appalling overall is if that character had actually been Colonel Sanders himself, or maybe some sort of chicken-human hybrid created by the Cylons.
(And with this post, I have ensured that my site will rank #1 in Google searches for the phrase “chicken in a fuckbag.” It’s good to be king!)
Update: Oy! even worse product placement following aforementioned suicide, here.